There are a lot of ways to divide up the motivations people have for wanting to do fitness activities, but one useful way to think about why we choose to exercise is to ask ourselves if we want to do it for direct or indirect reasons.
A direct reason to exercise would be something like enjoying the actual process. This tends to apply to people who play sports or who get addicted to the mood boost that comes with cardio. Dancers and those who do expressive sorts of exercise have direct reasons.
Indirect reasons are for those of us who don’t really like exercising all that much. This does not mean that indirect reasons are less important or less powerful. People who want to keep up with their grandchildren, who want smaller jeans, who want to carry more grocery bags at once and the like are folks with indirect reasons.
It’s easy to get the first group of folks to go play. They already love it. That second group needs reminding of the connection between the thing they don’t love so much and the reason they are doing it. It also helps if we can find some kind of exercise that is more fun in the process for those people.
No matter what, we can all find a way to do this.